Awesome People - Ep 117
You're invited to Edge Esmeralda in June! A futurist "pop up city" :)
This Awesome People edition differs from most, but it is very on-brand, so lfg 🔥
In June, Awesome People will be going to Edge Esmeralda for most of the month. And by Awesome People, I mean me and you! Yes, you are invited to apply. There are limited slots, so apply ASAP and let me know if you do 😉
What is Edge Esmeralda?
Edge Esmeralda is a month-long “popup village” to pilot healthier, more productive lifestyles. We’re focused on feeling our best and incubating novel technologies. The five main tracks are health & longevity, artificial intelligence, human organization, real-world crypto, and hard tech.
What are the deets?
International leaders — Hundreds of founders, builders, and experts from around the world will live in Healdsburg, California, between June 2nd and 30th.
A healthy lifestyle — Everyone will live within walking or biking distance of the main activities. There are multiple daily group workouts, from HIIT to yoga to hitting the gym.
Intellectual heaven — Think salons, fireside chats, and workshops on everything from the neuroscience of happiness to the latest cryptography research. In the first week alone, 37+ events are programmed for and by the community. Each week has a different focus.
A community — Most will spend the whole month with us, and some will just come for a week or two. There will be time to make new friends and deepen relationships.
For everyone — It’s kid and family-friendly, and many families are joining for the full month.
All activities are opt-in, obvi.
Why am I so excited? ✨
Since 2017, I’ve lived semi-nomadically with friends and collaborators. From building businesses together to launching new projects to dancing in the kitchen and making food together, life is better together. I highly recommend trying it for at least a week. Yes, even if you have kids. I promise that the shared community family infrastructure will make parenting easier, not harder.
The geniuses behind Edge, Esmerelda, Janine Leger, and Devon Zuegel, aim to make intentional pop-up cities (and full-time cities) accessible and sustainable for all. Fortunately, this particular pop-up city is focused on many of my favorite things, including health, human organization, and crypto.
To get a sense of life at Edge Esmeralda, check out the week 1 preview here.
Justin Mares (founder of Truemed, Kettle & Fire, Perfect Keto) and I are running a "Living Better, Living Longer" track from June 3rd to 7th. There’ll be an opportunity for a full blood draw, health assessment, and evening salons with leading mental, emotional, physical, and spiritual health experts. We’ll culminate the week in an all-day unconference on Friday.
Side note: If you’re a health and wellness founder or expert and want to speak or collaborate, respond to this email. If it’s a fit, I’ll help you get sorted 🙏
Ok, dream team, that’s it. I just wanted to give you all a heads-up because if you haven’t heard of Edge Esmerelda yet, you definitely will in June! As always, please let me know if you have any questions!
Stay awesome,
Founder of Awesome People Ventures and steward of Founder Library
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Awesome People Continued 🤩
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Lauren, Your Customer Experience Consultant — has worked to retain, engage, and grow customer accounts at hyper-growth companies like Compass and early-stage health tech, prop tech, and ed-tech startups. You can hire her to drive business growth in a variety of ways.
Brian, CEO of Reforge and creator of Artifacts — is one of the most operationally excellent CEOs I know (truly next-level) and a well-respected growth leader I’ve admired since pre-Awesome People. Artifacts are real work products created by top experts across product, growth, marketing, and more—think actual GTM strategies and roadmaps.
Ben, Your Founder Coach and Consultant — is the co-founder of Verto, a company I invested in and where I currently serve on the board. After leaving Verto, he’s been consulting as a hands-on founder coach. He uses his experience to help other founders bring their ideas to market. Ben is a strong, hands-on generalist who can help with GTM, operations, and people operations.